Golden & generations

As a Pakistani, I have always been fascinated by the profound cultural significance of gold in our communities. This project, “Gold & Generations,” delves into the women’s relationship with gold in my own family, spanning from older generations to today’s young women.

In South Asian culture, the significance of gold jewlery extends beyond mere adornment; it symbolizes tradition, heritage, pride and the empowerment of women. While feminism champions equality and autonomy for women, it recognizes and respects the diverse expressions of femininity across cultures.

Gold jewelry, holds a unique place in South Asian households. Passed down through generations, these pieces often become cherished family heirlooms, embodying the strength and resilience of women who wore them before. Also, it is a common practice for parents to invest in gold for their daughters or future daughters-in-law, often even before their birth.

In addition to that, it has a form of financial security for women. In times of economic instability or unforeseen circumstances, these intricately crafted pieces become a valuable asset that women can leverage. The ability to sell or pawn gold jewelry provides a safety net, offering financial independence and a means to navigate challenging situations.

This project is still under production and is expected to be finished by the end of 2024.